• Unicorn Product Suite
  • Convergent Billing & Charging
  • Subscriber Management
• U BIZ
• UshaComm Services
  • Professional Services
  • Managed Services
  • Development on Demand

Industry

Financial Services

To achieve competitive differentiation, retain high-value customers and drive growth, financial service providers today recognize the need to offer personalized bundles and services to their customers. To achieve market leadership, they are adopting a business model that enables them to transform their operations from being business/product-focused to becoming customer-centric, providing a breadth of financial services and delivering an international customer experience across all channels. This means that every interaction with the customer is planned with the aim of increasing the value of the customer's experience while delivering optimal return to the organization.

With increased competition in the Banking Industry, the net interest margin of banks has come down over the last one decade. Liberalization with globalization will see the spreads narrowing further to 1-1.5% as in the case of banks operating in developed countries. Banks will look for fee-based income to fill the gap in interest income. Product innovations and process re-engineering will be the order of the day. The changes will be motivated by the desire to meet customer requirements, to reduce cost and improve the efficiency of service. All banks will therefore go for rejuvenating their costing and pricing to segregate profitable and non-profitable business.

As banks strive to provide value added services to customers, the market will see the emergence of strong investment and merchant banking entities. Product innovation and creating brand equity for specialized products will decide the market share and volumes. New products on the liabilities side such as forex linked deposits, investment-linked deposits, etc., are likely to be introduced, as investors with varied risk profiles will look for better yields. There will be more and more of tie-ups between banks, corporate clients and their retail outlets to share a common platform to shore up revenue through increased volumes.

Value Proposition by UshaComm

• Provides the capability to introduce flexible and innovative products and bundles and charge customers for services offered.
• Enables a 360 degree view of the customer, enabling alignment of corporate strategies per segment or across segments
• Supports flexible pricing of the product bundles
• Offers benefits to customers 
• Quickly rolls out innovative products staying ahead of competition
• Enriches company’s value proposition thus maximizing revenue and wallet share
• Segments customers based on multiple parameters thus enabling targeted marketing and launch of value added products
• Simulates the marketing offerings before launching them in the market, thus reducing the risk of failure.